The Swedish Chamber of Commerce in China is proud to introduce the second interactive seminar hosted by Mercuri Urval (MU), co-hosted with FinnCham Shanghai. Join us for this engaging session and discover unorthodox strategies to create, deliver, capture, and defend value in today's competitive environment.



Doing business in China is becoming increasingly challenging considering the realization of key business performance indicators such as market share and profit margins.


China's highly cost-sensitive market demand, fast-paced environment, and high customer appetite for innovation pose further challenges to MNCs striving to remain relevant and competitive. The local market is characterized by its global leadership in customer-centric innovation.


According to the GCC in China's Innovation Survey 2022 and 2024:

  • 55% of companies find themselves weaker than their Chinese competitors in establishing or expanding local R&D capacities.
  • 51% find themselves weaker in R&D processes driven by local teams.
  • 56% find themselves weaker in time-to-market of new products and services.
  • 77% consider know-how acquisition as mainly hindering innovation due to inadequate qualified personnel.
  • 58% consider themselves having insufficient knowledge of technologies.
  • 48% consider themselves lacking local market intelligence.


Seminar Highlights:


In this interactive seminar, we will explore how to think and operate like our Chinese competitors to remain competitive and relevant to the needs of local customers:

  • Understanding the Customer: Leverage market data and insights to deeply understand customer needs, preferences, and behaviors.
  • Rapid Iteration & Development: Learn how Chinese companies prioritize speed and flexibility in product design to meet evolving demands.
  • Local Context, Global Impact: Leverage China's innovative environment for local product development and service innovation to succeed in global markets.
  • Actionable Insights: Gain practical insights for leaders looking to innovate and adapt their product development strategies, both in China and beyond.

Target Group:

Executives and Senior Managers of MNC Subsidiaries Operating in China, Market Intelligence and Strategy Professionals, Innovation and Product Development Leaders


Date

27, May 2025 (Tuesday)


Time

16:00 – 18:00 (Beijing Time)


Language

English


Price

Member: 120 RMB

Non-Member: 240 RMB


Venue

Shanghai, TBC.


Cancellation Policy

If you cannot attend this event for which you have registered, please cancel your registration no later than three (3) business days prior to the event. If you fail to notify us of your cancellation in a timely fashion , you will be charged for the event costs.


Fapiao (VAT Invoice)

Ask your IT to whitelist the domain "XX@hlzrkj.xyz​". Apply fapiao when purchasing a ticket, by inputting the Chinese entity name and tax ID (if the title is wrong, you will be unable to receive the Fapaio). E-Fapiao will be sent to your e-mail within 7 days after completed event (check spam folder). If the fapiao can not be received, please provide an alternative email.

For inquiries related to fapiao, please email finance@swedcham.cn

Speakers

  • Mira Lioleva (Management Consultant, Organizational & Leadership Advisory, Greater China at Mercuri Urval)

    Mira Lioleva

    Management Consultant, Organizational & Leadership Advisory, Greater China at Mercuri Urval

    More Information

Tickets

Sponsors and Partners

Corporate Gold Partners

A special thanks to our Corporate Gold Partners for supporting the Swedish business community in China.

Corporate Silver Partners

A special thanks to our Corporate Silver Partners for supporting the Swedish business community in China.

Organizer

Event Partner