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On behalf of SwedCham China and the Consulate General of Sweden we would like to invite you for our breakfast seminar on the topic New Retail & O2O.

The expressions "New Retail" and "O2O (online to offline)" are probably the buzzwords of the year, especially in China. The concepts aims to explain the development of the seamless experience between the online and offline world. The trend suggests that more and more online retailers are focusing on establishing traditional brick and mortar stores but with the advantages of e-commerce, logistic solutions and data.


  • Jacob Johansen, Independent Business Advisor
  • Phoebe Kung, Tmall Alibaba Group
  • Johan Wikander & Helena Svensson, Johan&Johan


  • Tomas Larsson, Kairos Future

Sign up for this interesting breakfast seminar on the hot topic, 7:45 am-10 am, May 24.

Members: 100 RMB

Non-members: 350 RMB

(Includes breakfast buffet)

No fapiao available - only stamped receipts

Venue: Four Seasons Puxi Hotel


Sponsors and Partners


Dragon Partners

A special thanks to our Dragon Partners for supporting the Swedish business community in China.