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The Swedish Chamber of Commerce in China and Empress Consulting are pleased to invite you to our upcoming webinar event, where we will be launching our latest white paper on doing digital marketing in China. As China continues to be a global leader in digital innovation and e-commerce, it is essential for international and Swedish businesses to understand how to effectively navigate the digital landscape in order to succeed in this market.

The white paper provides practical insights and tips on how to optimize your digital marketing strategy in China, covering topics such as social media, e-commerce platforms, search engine optimization, and more. Join us for an informative panel discussion lead by Helena and Emma, founders of Empress Consulting, and we are happy to also invite panel speakers who has contributed their experience and knowledges on forming this white paper. Together, we will explore the key trends and opportunities in China's digital landscape.

This event is complimentary for SwedCham China members to join, and don't miss this chance to gain valuable insights and connect with other professionals in the industry. Register now!


April 24(Monday)


16:00 - 17:00, Beijing Time


Helena Svensson, Co-founder, Empress Consulting (Moderator)

Emma Hellbom Ajoje, Co-founder, Empress Consulting (Moderator)

Simon Cai, Founder , Triple Digit (Panel Speaker)

Carolina Lindberg, Marketing Manager, CabinAir (Panel Speaker)

Lucia Cai, Marketing Executive, Nord-Lock China (Panel Speaker)

Richard Hårdänge, Partner and Chief Commercial Officer, NBH (Panel Speaker)

Chen Feng, Area Manager China, Elexir Pharma (Panel Speaker)


Member: Free of Charge

Non-Member: RMB 150




Online at Microsoft Teams

The link will be shared to your email inbox one day prior to event date

Cancellation Policy

If you cannot attend a training for which you have registered, please cancel your registration no later than one business days prior to the event. If you fail to notify us of your cancellation in a timely fashion, you will be charged for the training costs.

Fapiao (VAT Invoice)

Apply fapiao when purchasing a ticket, by inputting the Chinese entity name and tax ID (if the title is wrong, you will be unable to receive the Fapaio). Make sure your IT has whitelisted the domain "​. E-Fapiao will be sent to your e-mail within 7 days after completed event (check spam folder). If the fapiao can not be received, please provide an alternative email or contact


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