The Swedish Chamber of Commerce in China warm welcome you and your colleagues to join our upcoming half-day workshop online on Wednesday, 13 May 2026 about "Stakeholder Management" and this workshop will be conducted in English.

Workshop Introduction:

In today's complex business environment, effective stakeholder management is a critical capability that sets professionals apart. The ability to identify, understand, and influence stakeholders enables smoother project execution, stronger alignment, and better business outcomes. However, many professionals struggle with unclear stakeholder expectations, misaligned priorities, and difficulties influencing senior or resistant stakeholders.

Unlike purely theoretical approaches, this workshop focuses on practical, real-world stakeholder management techniques. Participants will learn how to systematically map stakeholders, assess their influence and interest, and apply tailored communication strategies to engage them effectively. The session also emphasises influencing techniques that help participants navigate different organisational levels, manage resistance, and build constructive relationships.

By combining structured frameworks with practical communication tools, this webinar equips participants to enhance stakeholder alignment, improve collaboration, and achieve results more efficiently.

Target Audience:

Professionals who manage projects, lead initiatives, or collaborate with multiple internal and/or external stakeholders and want to strengthen their stakeholder management and influencing skills.

Teaching Method:

Tools showcase, group discussions, interactive exercises

Objective:

Through this webinar, participants will be able to:

· Develop a structured approach to stakeholder management

· Understand how to identify and prioritise key stakeholders

· Apply stakeholder mapping techniques effectively

· Adapt communication styles to different stakeholder groups

· Use influencing techniques to gain alignment and buy-in

· Manage challenging stakeholders and resistance

· Achieve more effective collaboration and decision-making

Outline:

· Foundations of Stakeholder Management

· Stakeholder Identification and Mapping

Identifying internal and external stakeholders

Stakeholder mapping frameworks (e.g. influence vs. interest)

Exercise 1: Build a stakeholder map for a real scenario

· Stakeholder Analysis and Engagement Strategy

Understanding stakeholder needs, expectations, and motivations

Defining engagement strategies for different stakeholder groups

Aligning stakeholder goals with project objectives

Exercise 2: Develop a stakeholder engagement plan

· Communication Techniques for Stakeholder Management

Tailoring communication to audience and context

Structuring clear and impactful messages

Choosing appropriate communication channels

Exercise: Practice stakeholder communication scenarios

· Summary & Q&A

Pre-requisites:

Please come prepared with a real work-related topic or change initiative that you can use during the personal impact exercise.

Your example can be anything that requires you to communicate or influence others, such as:

• A change that will impact your employees or team members
• A new initiative or project you need to communicate internally or to a customer
• The introduction of a new tool, process, way of working, or desired behaviour
• Any similar situation where you need to explain or drive change

Your example should be simple enough to explain in around one minute.

Trainers:

Alessandro Marconi, Senior Consultant & Head of Operations, Edward Lynx

Ingela Lundh, Senior Consultant, Actor & Voice Coach, Edward Lynx

Date

13 May 2026 (Wednesday)

Time

13:30 - 17:30 (Beijing Time)

Price

Member (per person, standard price): RMB 1200

Non-Member (per person, standard price): RMB 2400

Early-Bird (per person, member-only, valid by 2026-04-13): RMB 988

Small (3 people) & large group (10 people) tickets are also available, please contact jonatan@swedcham.cn for more info about group ticket.

Language

English

Venue

Online via Microsoft Teams, and the link will be sent to your email inbox 1 day prior the event starts.

Kindly notice

This course will only be held if we have more than 10 guests joining in.

Cancellation Policy

If you cannot attend a training for which you have registered, please cancel your registration no later than seven business days prior to the event. If you fail to notify us of your cancellation in a timely fashion, you will be charged for the training costs.

Fapiao (VAT Invoice)

Apply fapiao when purchasing a ticket, by inputting the Chinese entity name and tax ID (if the title is wrong, you will be unable to receive the Fapaio). Make sure your IT has whitelisted the domain "XX@hlzrkj.xyz​. E-Fapiao will be sent to your e-mail within 7 days after completed event (check spam folder). If the fapiao can not be received, please provide an alternative email or contact finance@swedcham.cn.